Information Notice Regarding MSRP Increase for POP UP PARADE Series Figures


Thank you for your continued support of Good Smile Company products.

Due to the recent cost increases in raw materials and freight shipping rates among other unforeseen circumstances, we regret to announce that it has become extremely difficult to continue offering POP UP PARADE figures at the series' previously established standard MSRP.

As such, we will be revising the standard MSRP of the POP UP PARADE series effective from the 19th of April, 2022.

We sincerely apologize to our customers for the inconvenience that this price increase may cause and hope for your understanding in this matter.

*The MSRP of previously released POP UP PARADE figures will remain unchanged.


Price Revision
Before: Starting from 3,900 JPY (38.99 USD)
After: Starting from 4,800 JPY (43.99 USD)

Effective Date
Beginning the 19th of April, 2022

Max Factory
Good Smile Company